• Richard Avery

Culture. It's a big deal

I'm talking not only the culture we're part of, I'm talking about the culture that's part of us.

What you do, is who you are. When we act in a way that's "not us", then we've just changed our culture.

The reason why I'm so encouraged of people getting out and testing their ideas, is because it turns them into the kind of person who takes risks to do things. They become a 'doer'. Not the kind of person who says they are going to do things.

When we want change, think about we can change the culture of who we are

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