Why do copywriter exist?
I don’t mean, why is it a profession; I mean, why do contract copywriters get work?
Writing copy is a vital part of business and personal branding. And I’ve used the word vital, instead of ‘important’ here appropriately.
It’s vital because it’s you. It’s your voice. You can’t live in a world where you’re contracting out your voice to other people.
Write your own copy. Then re-write it. Then re-write it. Then you’ll have your own voice. It’s not something you’ve copied off someone else, or didn’t have time to do so got a contractor from Fiverr to do it for you.
It’s who you are.